Campaign Management Programs for Insurance Agencies
Predictable exclusive inquiry flow for multi-agent operations, built around your states, your team capacity and your monthly budget.
You are the only agency receiving these leads
Leads come from people requesting information
Predictable flow that builds producer rhythm
Ad spend at cost, management stated separately
Your producers cannot build rhythm on inconsistent volume.
Inconsistent volume
Spikes followed by droughts create inefficiency and burnout across the floor.
Slow distribution
Leads that trickle in through the day, or arrive in lumps, are worked late or not at all.
Narrow-state saturation
Too many agencies chasing the same few states pushes cost per lead up for everyone in them.
One campaign operating system for the whole floor.
Proprietary creative
Advertising written and designed in-house for your campaign.
Matched landing page
Conversion-focused pages that educate and qualify.
Documented consent
Compliant intake with explicit consumer consent.
Daily delivery
Inquiries delivered daily rather than in lumps.
Distribution
Routed to the sheet or CRM your team already works.
Optimisation
Ongoing testing and refinement against quality and cost.
Agency Program
- $16,000 a month ad spend at cost plus $4,000 management
- Management remains 25% of ad spend as budgets scale
- Roughly 2,000 to 5,333 leads a month at the typical historic $3 to $8 media cost per lead
- Scales to $80,000 a month in ad spend; above that, custom partnership pricing
Volume estimates are based on past campaign performance and are not guaranteed. Cost per lead varies by state, season and audience saturation.
Monthly investment scale
| Ad spend (at cost) | Total investment |
|---|---|
| $16,000 | $20,000 |
| $32,000 | $40,000 |
| $48,000 | $60,000 |
| $80,000 | $100,000 |
Management is a flat 25% of ad spend at every level above the minimum.
Real delivery, February to November 2025.
Leads delivered
Media spend
Blended media cost per lead
One partner, campaign level
Past performance is not a guarantee of future results. This is delivery data, spend in and leads out, not agency production or income.
Size volume around working capacity
- How many producers will work the inquiries
- Which states you will activate
- How leads should be routed to your team
- How quickly your team can make first contact
Qualifications
- Agency licensed in at least 10 states
- Independent, not captive
- A defined CRM and lead distribution process
- Capacity to work the expected volume
Straight answers
Are leads ever shared?
No. Every lead goes to exactly one agent or agency. We never resell them, recycle them, or share them with anyone else.
How do budgets scale?
Ad spend goes into the account at cost and management stays a flat 25% of that spend at every level above the minimum. Budgets are monthly and multiply by the number of months you run.
How do we choose states?
You choose the states you are licensed in. We limit how much volume we run in a state rather than how many partners we take, so once a market is producing more than it can absorb we stop adding volume there.
How are leads delivered?
Every lead lands on a Google Sheet that belongs to you, filled as the inquiries come in. If you already run a CRM you can sync that sheet straight into it and work your inquiries where your team already works.
How fast can we launch?
From confirmed payment to your campaign going live takes 12 to 24 hours. Once the campaign is live and the spend begins, leads start flowing.
Do you offer Medicare and final expense together?
Yes, and they are two different programs. Final expense is an exclusive lead program priced on your ad spend and billed monthly, or weekly if you prefer. Medicare Authority is a build rather than a lead product, with one agency per state.
Size it properly before you commit.
Tell us your states, your team capacity and the budget you want to run, and we will build the campaign around them.